What
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Where
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At a glance
1 Lakh - 2 Lakhs
Investment Range
11 - 25
Franchise Count
101 - 500 sq.ft
Area Required
18 - 24 months
Payback Period
5
Years in Franchising

Yash Amruttulya Franchise

Brand Information Snapshot

Brand Name Yash Amruttulya
Industry Category Food & Beverage
Business Segment Tea and Coffee
Founded Year 2020
Franchise Started Year 2020
Headquarters Not specified
Number of Franchise Outlets 10 to 20

1. Brand Overview

Yash Amruttulya is a franchise brand operating in the tea and coffee sector, offering handcrafted tea, coffee, and related beverages to retail consumers. The brand focuses on providing high-quality, consistent beverages through independently operated outlets. It is positioned within the quick-service tea and coffee category, targeting consumers seeking premium beverages in a compact café or kiosk setting.

2. How the Business Works

Franchise outlets operate as points of sale for tea and coffee beverages. Customers place orders for freshly prepared drinks, which are served for immediate consumption or take-away. Revenue is generated through the sale of individual beverages and associated products. Daily operations include beverage preparation, ingredient inventory management, customer service, and adherence to quality standards to ensure consistency across all outlets.

3. Products or Services Offered

Tea Beverages Various premium-grade teas prepared from high-quality tea leaves and organic ingredients.
Coffee Beverages Coffee drinks made from carefully sourced coffee beans.
Specialty Blends Signature beverage options with unique flavors and sweeteners like organic jaggery.
Complementary Items Light snacks or accompaniments may be offered depending on franchise format.

These offerings are designed for quick service and appeal to a broad demographic of tea and coffee consumers.

4. How the Franchise Model Works

Franchise partners operate local Yash Amruttulya outlets under a lifetime franchise model with no renewal fees. Responsibilities include sourcing approved raw materials, preparing beverages, managing daily operations, and serving customers while maintaining brand standards. The franchisor provides operational training, guidance on setup, marketing support, and ongoing business advisory to ensure consistent quality and profitability. Confidentiality regarding recipes and trade secrets is mandatory to preserve brand integrity.

5. Franchise Cost and Investment Overview

Estimated Investment Range INR 50,000 – 2,00,000
Franchise Fee Included within initial investment
Setup Cost Categories Outlet design, equipment, initial inventory, marketing materials, staff onboarding
Royalty / Recurring Fees None reported; the model offers financial flexibility due to absence of renewal charges

Investments cover outlet establishment, operational resources, and initial marketing campaigns to attract local customers.

6. Space and Infrastructure Requirements

Area Required 100 – 200 sq.ft
Preferred Locations High footfall areas such as malls, commercial streets, or business districts
Equipment Needs Beverage preparation machines, storage units for ingredients, counters, and point-of-sale systems
Staffing Requirements Small team to manage beverage preparation, customer service, and daily operations

7. Training and Franchise Support

Yash Amruttulya provides franchise partners with:

  • Training in beverage preparation, hygiene standards, and quality control
  • Customer service protocols and operational workflow guidance
  • Marketing support including local promotions and digital campaigns
  • Assistance with store setup, equipment installation, and staff recruitment
  • Ongoing advisory to optimize sales and operational efficiency

8. Revenue Model and ROI Considerations

Revenue is generated primarily through the sale of tea and coffee beverages. Repeat customer potential is high due to brand consistency and product quality. Operational margins are influenced by cost of ingredients, staff efficiency, and outlet location. The typical payback period for franchisees is 1–2 years, reflecting moderate initial investment and potential for steady profitability.

9. Brand Background and Expansion

Yash Amruttulya was founded in 2020 and initiated its franchise program the same year. The brand has established 10–20 outlets and targets expansion into high-footfall areas across urban centers. The franchise model is designed for scalability with a focus on maintaining quality, consistency, and operational standards across all locations.

10. Key Advantages of the Franchise Opportunity

  • High-demand segment in the tea and coffee retail market
  • Lifetime franchise with no renewal fees
  • Standardized recipes and approved raw materials to ensure product consistency
  • Comprehensive training and ongoing support from the franchisor
  • Compact outlet format suitable for low-to-moderate investment

11. Franchise Investment Snapshot

Estimated Investment INR 50,000 – 2,00,000
Franchise Fee Part of initial investment
Royalty Fee None
Space Requirement 100–200 sq.ft
Expected Payback Period 1–2 years
Number of Outlets 10–20
Food & Beverage Tea and Coffee Chain B2C Owner-Operated Individual/Family
Investment and financials
Cost overview
Investment range 1 Lakh - 2 Lakhs
Franchise / Brand fee On Inquiry
Royalty / Commission On Inquiry
Investment tier Low
Area required 101 - 500 sq.ft
Staff required 2 - 6
Setup complexity Simple
Business term Lifetime
Renewal available Yes
Returns outlook
Expected monthly revenue
₹25K – 90K
Revenue model Low
Business model B2C
Break-even
Capital payback 18 - 24 months
Capital sensitivity Very High
Investor fit profile
Operations
Operation mode Owner-Operated
Location type Mall/High Street/Kiosk
Property required Mall/High Street/Kiosk
Home-based possible No
Can run part-time No
Primary customer Individual/Family
Market characteristics
Seasonality Medium
Recession resistance High
Digital integration High
Years in franchising 5 Years
Avg units / year 3
Ideal for
First-time entrepreneur Salaried professional Retired individual
Franchise support
Provided by brand
Not provided by brand
Data not available
Tax System Inclusion
Franchise Manuals
Head Office Support
Field Assistance
Agreement Template
Marketing Co-op Fund
Training and agreement details
Training location
Head Office
Business term
Lifetime
Renewal available
Yes
Brand strength
5 Years
Years Franchising
3
Avg Units / Year
2020
Founded
B
Brand Tier
B
Tier B — Growing brand with expanding presence
A+Established AMature BGrowing CStartup
Growing
Forefind rank history
Current rank
#157
Food & Beverage category
2025
Moved up 110 places since 2020
Based on Forefind scoring model
Licences and compliance
Required licences and registrations for operating this franchise in India. Requirements may vary by state and city tier.
FSSAI License
Setup complexity:
Simple
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