| Brand Name | The Momo Factory |
|---|---|
| Industry / Business Category | Quick Service Restaurants / Street Food & Fast Casual Dining |
| Founded Year | 2017 |
| Franchise Started Year | 2019 |
| Total Franchise Outlets | 20–50 |
| Estimated Investment | INR 50 Lakh – 1 Crore |
| Franchise/Brand Fee | INR 3 Lakh |
| Royalty Fee | 6% of revenue |
| Space Requirement | 200–300 sq. ft. |
| Staff Requirement | Kitchen staff, service personnel, and store management |
| Expected Payback Period | 6–9 months |
The Momo Factory operates in the quick service restaurant sector, specializing in Tibetan-style dumplings known as momos. It serves a diverse customer base including college students, corporate employees, and urban consumers seeking affordable, fresh, and convenient food options. The brand falls under the broader QSR franchise category focused on ethnic and street-food-style offerings.
The concept centers on providing fresh, preservative-free momos in a fast-casual format. Outlets aim to deliver a consistent, high-quality dining experience while maintaining operational efficiency. The model differentiates itself by targeting value-conscious customers with affordable pricing, high product turnover, and a mobile-friendly fast-casual format.
Customers interact directly with the outlet to place orders and receive freshly prepared momos. Each outlet manages day-to-day operations including dough and filling preparation, steaming or frying, packaging, and customer service. Revenue is generated from individual sales, meal combos, and occasional catering for local events. Operational efficiency is achieved through standardized processes for preparation, service, and inventory management.
Franchise outlets offer:
| Traditional Momos | Steamed and fried varieties with meat or vegetarian fillings |
|---|---|
| Fusion and Specialty Momos | Flavored, stuffed, or sweet options for diverse palates |
| Combo Meals | Meal packages including momos, sides, and beverages |
| Event Services | Catering for college events, corporate gatherings, and local festivals |
| Takeaway and Delivery Services | Quick service for on-the-go customers |
Franchise partners operate outlets under the established brand identity. Responsibilities include:
The franchisor provides operational manuals, menu training, marketing support, and ongoing operational guidance to ensure outlet performance aligns with brand standards.
Investing in a The Momo Factory franchise involves:
| Estimated Investment | INR 50 Lakh – 1 Crore covering outlet setup and initial operations |
|---|---|
| Franchise/Brand Fee | INR 3 Lakh for brand access and onboarding support |
| Setup Costs | Kitchen equipment, interior setup, display, and point-of-sale systems |
| Royalty Fee | 6% of revenue to maintain brand standards and support ongoing services |
The financial structure supports a medium-scale fast-casual food operation with moderate overhead.
Key requirements include:
| Space Requirement | 200–300 sq. ft. suitable for kitchen, counter, and customer interaction |
|---|---|
| Location Preference | High-traffic urban areas, near colleges, offices, and shopping zones |
| Equipment Needs | Cooking appliances, steamers, fryers, refrigeration, and service counters |
| Staffing | Kitchen chefs, service staff, and basic managerial oversight |
Outlets are designed for efficient food preparation and rapid customer service.
Support provided to franchise partners includes:
| Operational Training | Menu preparation, food safety, and service procedures |
|---|---|
| Store Setup Assistance | Guidance on layout, equipment, and kitchen configuration |
| Marketing Support | Local promotional strategies, branding materials, and digital campaigns |
| Supply Chain Systems | Access to approved ingredients and packaging materials |
| Ongoing Operational Support | Continuous guidance for maintaining quality and consistency |
These systems help franchisees maintain standardized operations while adapting to local demand.
Revenue streams include individual momo sales, combo meals, and event catering. Key factors affecting profitability:
| Pricing Model | Affordable, value-based pricing for high-volume sales |
|---|---|
| Customer Demand | Driven by location, food quality, and brand recognition |
| Repeat Customer Potential | Frequent visits from students, office employees, and local residents |
| Operational Costs | Ingredients, staffing, rent, and utilities |
Payback period is typically 6–9 months, depending on outlet performance and location.
The Momo Factory was established in 2017 and started franchising in 2019. The network currently includes 20–50 outlets. Expansion focuses on urban centers, targeting locations with high footfall and strong demand for affordable, fast-casual ethnic cuisine. Future growth plans involve scaling both company-owned and franchise outlets while maintaining operational standards.
| Attribute | Details |
|---|---|
| Brand Name | The Momo Factory |
| Industry | Quick Service Restaurants |
| Business Category | Street Food / Fast Casual Dining |
| Founded Year | 2017 |
| Franchise Started | 2019 |
| Headquarters | Not specified; franchising guidance provided centrally |
| Total Franchise Outlets | 20–50 |
| Estimated Investment | INR 50 Lakh – 1 Crore |
| Franchise Fee | INR 3 Lakh |
| Royalty Fee | 6% |
| Space Requirement | 200–300 sq. ft. |
| Staff Requirement | Kitchen staff, service personnel, management |
| Expected Payback Period | 6–9 months |
Potential franchisees include:
Investors may also consider:
These brands operate in the street food or quick-service dumpling segment with comparable investment and operational models.
Total investment ranges from INR 50 Lakh to 1 Crore, covering outlet setup, kitchen equipment, inventory, and operational launch. Franchise fee of INR 3 Lakh applies, and royalty is 6% of revenue.
Outlets prepare and serve fresh momos using standardized recipes. Operations include food preparation, customer service, inventory management, and local marketing to attract and retain customers.
Outlets require 200–300 sq. ft., accommodating kitchen, service counter, and customer interaction areas suitable for fast-casual food service.
Payback period typically ranges between 6–9 months depending on location, customer traffic, and operational efficiency.
Investors can contact the franchisor to submit an application, review operational requirements, and receive training and setup guidance before launching a franchise outlet. ## 13. Similar Franchise Opportunities