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At a glance
10 Lakhs - 20 Lakhs
Investment Range
11 - 25
Franchise Count
501 - 1,000 sq.ft
Area Required
18 - 24 months
Payback Period
2
Years in Franchising

Shri Dakshinam Franchise

Brand & Franchise Snapshot

Brand Name Shri Dakshinam
Industry / Business Category Quick Service Restaurants
Founded Year 2021
Franchise Started Year 2023
Total Franchise Outlets 10–20
Estimated Investment INR 10 Lakh – 20 Lakh
Franchise Fee INR 3,00,000
Royalty Fee Typically represents ongoing support, branding, and operational system usage
Space Requirement 400–600 sq. ft.
Staff Requirement Includes kitchen staff, service personnel, and management team
Expected Payback Period 1–2 years

1. What is Shri Dakshinam?

Shri Dakshinam is a quick service restaurant brand specializing in authentic South Indian cuisine, operating in the food and hospitality sector. The brand offers both dine-in and packaged products, such as organic honey, with a focus on consumers seeking traditional Southern flavors. This franchise falls under the quick service restaurant category, targeting urban food enthusiasts and health-conscious customers.

2. How the Business Works

Shri Dakshinam operates as a restaurant and packaged food outlet:

  • Customers visit the outlet for dine-in or takeaway South Indian meals
  • Franchisees manage kitchen operations, ingredient sourcing, and food preparation
  • Packaged products like organic honey and spices are sold in-store
  • Revenue streams include meals, snacks, and branded packaged goods

Operational workflow integrates ingredient sourcing from Southern India, meal preparation, and customer service, ensuring consistent authenticity.

3. Products or Services Offered

Shri Dakshinam franchise outlets provide:

South Indian Meals Idlis, dosas, sambar, Chettinad curries, Malabar biryanis
Snacks and Quick Bites Crispy dosas, traditional South Indian accompaniments
Packaged Products 100% organic honey, planned expansion to premium spices and wafers
Beverages Complementary drinks using traditional recipes and ingredients

This combination provides dine-in, takeaway, and retail revenue channels.

4. Franchise Structure and Operating Model

Franchise partners act as restaurant operators and retail managers:

  • Responsible for outlet operations, staffing, and customer service
  • Ensure quality and authenticity of meals and packaged products
  • Manage inventory, ingredient procurement, and regulatory compliance
  • Work closely with the franchisor for branding, promotions, and operational support

Franchisor provides training, recipes, product sourcing guidance, and ongoing operational assistance.

5. Franchise Cost and Investment

Estimated Investment INR 10 Lakh – 20 Lakh
Franchise Fee INR 3,00,000
  • Typical cost breakdown includes:
  • Outlet setup (kitchen, seating, and retail space)
  • Initial inventory of ingredients and packaged products
  • Staff recruitment and training
  • Marketing and brand launch expenses

Franchisees are expected to fund day-to-day operations and working capital.

6. Space and Setup Requirements

Space Requirement 400–600 sq. ft.
Preferred Locations Urban areas with high foot traffic, near residential or commercial zones
Infrastructure Needs Kitchen, serving area, display counters for packaged products
Staffing Cooks, service staff, and managerial personnel

Setup is optimized for efficient kitchen workflow and customer service delivery.

7. Franchise Support Systems

Franchisor provides:

Operational Training Food preparation, kitchen management, and customer service
Setup Assistance Outlet design and layout guidance
Marketing Support Local promotions, social media guidance, and launch campaigns
Supply Chain Access Ingredient sourcing and packaged product procurement
Ongoing Guidance Periodic reviews and quality audits

These systems ensure consistent product quality and operational efficiency.

8. Revenue Model and ROI Factors

Revenue is generated from:

  • Dine-in and takeaway South Indian meals
  • Sale of packaged products (organic honey, spices, and future snack items)
  • Repeat customer purchases driven by authentic flavors and brand trust

Expected ROI is accelerated by urban demand for traditional South Indian cuisine and supplementary packaged product sales. Payback period: 1–2 years.

9. Brand Background and Growth

  • Founded in 2021 after founders’ culinary immersion in Bengaluru
  • Franchise operations launched in 2023
  • Currently operates 10–20 outlets
  • Plans include expanding packaged product line and opening additional franchise outlets in urban centers
  • Focus on integrating authentic Southern ingredients and promoting culinary heritage

10. What Makes This Franchise Different

Shri Dakshinam integrates authentic South Indian cuisine with branded packaged products, creating multi-channel revenue streams—dine-in, takeaway, and retail—unlike typical quick service restaurants that focus solely on meals.

11. Key Advantages of the Franchise

  • High demand for authentic South Indian cuisine in urban markets
  • Diversified revenue streams through packaged products
  • Proprietary recipes and authentic ingredient sourcing
  • Franchisor support for operations, training, and marketing
  • Opportunity for brand expansion across multiple cities

12. Who Should Consider This Franchise

  • Entrepreneurs seeking quick service restaurant opportunities
  • Investors interested in regional cuisine with packaged product potential
  • Operators aiming to combine food service and retail sales
  • First-time franchise owners in the food and beverage sector

14. Similar Franchise Opportunities

Investors may also explore:

  • Sagar Ratna
  • Adyar Ananda Bhavan
  • Dosa Plaza
  • Arya Bhavan

These brands operate in the quick service South Indian restaurant sector, offering similar franchise models with potential for growth and urban market penetration.

Food & Beverage Quick Service Restaurants B2C Owner-Operated Individual/Family
Investment and financials
Cost overview
Investment range 10 Lakhs - 20 Lakhs
Franchise / Brand fee ₹3 Lakhs
Royalty / Commission On Inquiry
Investment tier Mid
Area required 501 - 1,000 sq.ft
Staff required 4 - 15
Setup complexity Moderate
Business term 3 Years
Renewal available Yes
Returns outlook
Expected monthly revenue
₹3.1L – 10L
Revenue model Low
Business model B2C
Break-even
Capital payback 18 - 24 months
Capital sensitivity High
Investor fit profile
Operations
Operation mode Owner-Operated
Location type Mall/High Street
Property required Mall/High Street
Home-based possible No
Can run part-time No
Primary customer Individual/Family
Market characteristics
Seasonality Medium
Recession resistance High
Digital integration High
Years in franchising 2 Years
Avg units / year 7.5
Ideal for
Experienced professional Small retailer upgrading to branded model
Franchise support
Provided by brand
Not provided by brand
Data not available
Tax System Inclusion
Franchise Manuals
Head Office Support
Field Assistance
Agreement Template
Marketing Co-op Fund
Training and agreement details
Training location
Information Not Available
Business term
3 Years
Renewal available
Yes
Brand strength
2 Years
Years Franchising
7.5
Avg Units / Year
2021
Founded
B
Brand Tier
B
Tier B — Growing brand with expanding presence
A+Established AMature BGrowing CStartup
Growing
Forefind rank history
Current rank
#388
Food & Beverage category
2025
Moved up 622 places since 2023
Based on Forefind scoring model
Licences and compliance
Required licences and registrations for operating this franchise in India. Requirements may vary by state and city tier.
FSSAI
Eating House License
Fire NOC
Setup complexity:
Moderate

Frequently asked questions
Q What is the investment required for Shri Dakshinam franchise?

Investment ranges between INR 10 Lakh and 20 Lakh, covering outlet setup, initial inventory, staffing, and operational expenses. The franchise fee is INR 3,00,000, granting access to brand resources, recipes, and operational systems.

Q How does the Shri Dakshinam franchise operate?

Franchisees run dine-in and takeaway restaurants, manage staff, and retail packaged products. Operations include food preparation, ingredient management, customer service, and retail product sales. The franchisor provides ongoing training, marketing, and supply support.

Q What space is required for the franchise?

The recommended space is 400–600 sq. ft., sufficient for kitchen, dining, and retail product display. Locations in high-footfall urban areas maximize visibility and customer access.

Q How long does it take to recover the investment?

Payback period is projected at 1–2 years, depending on outlet location, local demand, and operational efficiency. Additional revenue from packaged products can accelerate returns.

Q How can investors apply for the franchise?

Interested individuals can contact the franchisor with business and financial credentials, undergo an evaluation process, and finalize site selection and agreement terms. Franchisees receive setup and operational support after approval. ## 14. Similar Franchise Opportunities

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