| Brand Name | Roti Di Potli |
|---|---|
| Industry | Food & Beverage |
| Business Category | Quick Service Restaurants (QSR) |
| Founded Year | 2016 |
| Franchise Started | 2024 |
| Total Franchise Outlets | 1–10 |
| Estimated Investment | INR 10–20 Lakh |
| Franchise Fee | INR 2.5 Lakh |
| Royalty Fee | Not specified; typical QSR franchises may charge a percentage of revenue |
| Space Requirement | 100–400 sq. ft. |
| Staff Requirement | Small team for food preparation, service, and delivery |
| Expected Payback Period | 1–3 months |
Roti Di Potli (RDP) operates in the quick-service and frozen food sector, providing convenient, ready-to-eat and ready-to-cook meals for individual consumers and HoReCa businesses. The brand specializes in homestyle flavors with scalable solutions for small retail outlets. It falls under the broader QSR and frozen food franchise category, targeting busy customers and commercial clients seeking quality, time-efficient food.
Franchisees manage food outlets that serve ready-to-eat, ready-to-cook, and other pre-prepared meals. Customers interact through direct purchase, digital orders, or B2B contracts with HoReCa clients. Operations involve inventory management, food preparation, packaging, and timely service or delivery. Revenue is generated from sales of meals and snacks, both in-store and through bulk orders.
| Estimated Investment | INR 10–20 Lakh covering kitchen setup, initial inventory, and working capital |
|---|---|
| Franchise Fee | INR 2.5 Lakh |
| Setup Costs | Kitchen equipment, storage, packaging, and initial raw materials |
| Operational Expenses | Staff wages, utilities, ingredient replenishment, local marketing |
| Royalty Payments | Not specified; franchisees typically retain revenue after expenses |
| Space | 100–400 sq. ft., sufficient for cooking, storage, and small customer interaction |
|---|---|
| Location Preferences | Commercial areas, high-footfall zones, or within food delivery hubs |
| Equipment Needs | Basic cooking and refrigeration units, packaging tools, and service counters |
| Staffing | Small operational team for preparation, service, and delivery |
| Pricing Structure | Meal and snack-based pricing, scalable for bulk and individual orders |
|---|---|
| Demand Drivers | Urban households, busy professionals, HoReCa clients, and frozen food consumers |
| Repeat Customer Potential | High through consistent product quality and delivery efficiency |
| Operational Cost Considerations | Ingredients, utilities, staff, and packaging |
| Expected Payback Period | 1–3 months depending on volume and local demand |
Founded in 2016 under Qfm, Roti Di Potli began as a cloud kitchen in Kolkata, later expanding into a food processing unit. The brand now offers a range of frozen and fresh products for both individuals and businesses. Expansion plans include developing a QSR franchise network across India and potentially international markets, leveraging the existing brand reputation.
Roti Di Potli integrates frozen food manufacturing with QSR operations, offering both convenience and homestyle flavors. Its model allows franchisees to serve retail and B2B clients from a small outlet with low startup costs while accessing a scalable brand framework.
These brands provide comparable opportunities in the fast-casual and frozen food segment for franchise investors evaluating high-turnover, scalable operations.
The total investment ranges from INR 10–20 Lakh, including kitchen setup, inventory, and working capital. This enables franchisees to start small-scale QSR or frozen food operations with comprehensive brand support.
Franchisees manage daily orders, food preparation, packaging, and customer service while following RDP’s quality and operational standards. Revenue comes from both individual and B2B bulk orders.
Outlets require 100–400 sq. ft., accommodating preparation, storage, and service areas for efficient operation.
Payback is estimated at 1–3 months, depending on local demand, order volume, and operational efficiency.
Prospective franchisees submit an application detailing location, financial readiness, and operational capabilities. The franchisor provides support for setup, training, and ongoing operational management. ## 13. Similar Franchise Opportunities