Oss Infocom Franchise
Brand & Franchise Snapshot
| Brand Name | Oss Infocom |
|---|---|
| Industry | Consumer Electronics / Wearable Technology |
| Business Category | Men’s Fashion Accessories |
| Founded Year | 2011 |
| Franchise Started | 2019 |
| Total Franchise Outlets | 1–10 |
| Estimated Investment | INR 5 Lakh–10 Lakh |
| Franchise Fee | INR 50,000 |
| Royalty Fee | 20% |
| Space Requirement | 64–500 Sq.ft |
| Staff Requirement | Sales personnel and customer support staff |
| Expected Payback Period | 1–6 months |
1. What is Oss Infocom?
Oss Infocom is a franchise partner for Garmin products, a globally recognized brand in GPS-enabled devices and wearable technology. The franchise focuses on retailing fitness bands, smartwatches, cycling computers, and outdoor sports watches. It targets health-conscious consumers, sports enthusiasts, and professionals seeking wearable devices with advanced functionality. The business falls under men’s fashion accessories and consumer electronics retail.
2. Operating Concept
Franchisees operate retail outlets offering Garmin products. Customers interact directly at the store to explore devices, receive demonstrations, and make purchases. Revenue is generated from retail sales of Garmin devices, accessories, and wearable tech solutions. Franchise operations include inventory management, sales transactions, and providing after-sales support or basic device setup for customers.
3. Products or Service Categories
| Fitness Bands & Smartwatches – Beginner Series | Vivo Series for basic fitness tracking and casual use |
|---|---|
| Professional Running Watches | Forerunner Series for runners and athletes |
| Outdoor Smartwatches | Instinct & Fenix Series for adventure, hiking, and outdoor sports |
| Cycling Computers | Edge Series for cyclists and sports performance tracking |
| Accessories | Bands, chargers, and protective gear for Garmin wearables |
4. Franchise Partnership Structure
The franchise model allows partners to:
- Sell Garmin products within their outlet region
- Manage daily retail operations, including stock and customer service
- Maintain brand standards and comply with promotional strategies
The franchisor provides brand licensing, product supply, and guidance on operational and marketing practices.
5. Investment and Startup Costs
| Estimated Investment | INR 5–10 Lakh covering inventory, store setup, and operational readiness |
|---|---|
| Franchise Fee | INR 50,000 for brand usage and onboarding support |
| Setup Costs | Retail space, display units, and point-of-sale systems |
| Royalty | 20% of sales, typical for premium consumer electronics franchises for ongoing support and branding |
6. Outlet Setup Requirements
| Space | 64–500 Sq.ft depending on location and customer volume |
|---|---|
| Preferred Locations | High footfall areas like malls, retail streets, and commercial hubs |
| Equipment Needs | Display shelves, demo units, billing systems |
| Staffing | Trained sales representatives knowledgeable about wearable technology |
7. Franchise Support Systems
- Brand training and product knowledge sessions
- Marketing and promotional support for in-store and digital campaigns
- Inventory management guidance and supply chain coordination
- Assistance with operational workflow and customer service protocols
8. Revenue Model and Profit Drivers
Revenue is primarily derived from retail sales of Garmin devices. Drivers include:
- Demand for premium wearable technology and fitness tracking
- Repeat purchase potential for device upgrades or accessories
- Operational efficiency and skilled sales staff enhancing conversion rates
The franchise offers a short payback period of 1–6 months depending on sales volume and location.
9. Brand Background and Expansion
Oss Infocom, operating since 2011, partners with Garmin to retail premium wearables in India. Franchising began in 2019, focusing on metro and high-potential urban centers. The brand leverages Garmin’s global reputation and technological innovation to capture fitness and lifestyle-conscious consumers, with the goal to expand presence across multiple retail locations.
10. What Makes This Franchise Different
The Oss Infocom franchise stands out due to its focus on high-quality, technology-driven wearable devices combined with fashion accessory appeal. Unlike typical electronics retailers, the model emphasizes:
- Premium international brand association
- Specialized product lines for fitness, outdoor, and professional sports
- Combination of lifestyle and tech appeal in a compact retail format
Advantages
- Growing market demand for wearable technology
- Scalable retail model across urban and semi-urban locations
- High repeat purchase potential through accessory and device upgrades
- Franchisor support for inventory, marketing, and operations
- Quick payback period due to high product turnover
11. Who Should Consider This Franchise
- Entrepreneurs interested in technology and consumer electronics
- Small retail investors targeting premium lifestyle products
- Individuals with interest in health, fitness, and sports markets
- Business operators seeking a low-complexity retail model with brand support
13. Similar Franchise Opportunities
- Titan Watches Retail
- Noise Wearables
- Boat Lifestyle Electronics
- Fastrack Stores
- Amazfit India
These franchises operate in wearable technology and lifestyle electronics, providing comparable business models for investors interested in premium consumer tech retail.
What investment is required for Oss Infocom franchise?
Initial investment ranges from INR 5–10 Lakh, covering store setup, inventory, and operational costs.
How does the Oss Infocom franchise operate?
Franchisees run retail outlets selling Garmin wearables and accessories, manage inventory, and provide customer support while following franchisor guidelines.
What space is required to start the franchise?
Retail space from 64 to 500 Sq.ft is needed, depending on location and expected customer volume.
How long does it take to recover the investment?
The expected payback period is 1–6 months, influenced by sales volume and marketing execution.
How can investors apply for the franchise?
Interested franchisees submit an application to Oss Infocom, undergo training, and set up a retail outlet in their designated territory. ## 13. Similar Franchise Opportunities
