Mexikan Wild Wings Franchise
Brand & Franchise Snapshot
| Brand Name |
Mexikan Wild Wings |
| Industry / Business Category |
Quick Service Restaurants |
| Founded Year |
2022 |
| Franchise Started Year |
2023 |
| Total Franchise Outlets |
20–50 |
| Estimated Investment |
INR 5 Lakh – 10 Lakh |
| Franchise Fee |
INR 2,00,000 |
| Royalty Fee |
5% |
| Space Requirement |
160–800 sq.ft |
| Staff Requirement |
Small to medium-sized team, including kitchen and service staff |
| Expected Payback Period |
1–2 years |
1. What is Mexikan Wild Wings?
Mexikan Wild Wings is a fast-food brand specializing in Indian-style fried chicken and fusion snacks. Operating in the quick-service restaurant sector, it serves urban consumers seeking bold flavors, innovative menu items, and casual dining experiences. The franchise category focuses on compact and scalable outlet formats suitable for high-footfall locations.
2. How the Business Works
- Franchise partners manage outlet operations including sales, customer service, and daily workflow
- Standardized menu and centralized supply chain ensure consistent quality across locations
- Revenue is generated from dine-in, takeaway, delivery, and event catering services
- Operational guidance, chef support, and training provided to franchisees reduce dependence on specialized labor
- Marketing and promotional activities are coordinated with the franchisor to enhance brand visibility
3. Products or Services Offered
| Fried Chicken |
Bone-in and boneless, in classic, spicy, and tandoori flavors |
| BBQ & Rice Bowls |
Char-grilled chicken served with sauces and biryani-style bases |
| Snacks |
Nuggets, popcorn chicken, loaded fries, and quick bites for all age groups |
| Burgers, Sandwiches & Pizzas |
Fusion items with Indian-inspired toppings |
| Beverages |
Milkshakes, mocktails, and soft drinks |
| Desserts |
Brownies, sundaes, and ice cream cups |
4. Franchise Structure and Operating Model
- Franchisees operate under the Mexikan Wild Wings brand with defined operational guidelines
- Franchisor supports site selection, kitchen setup, training, and marketing
- Standard operating procedures and recipe controls ensure consistent product quality
- Outlets maintain brand standards while serving localized customer preferences
5. Franchise Cost and Investment
| Estimated Investment |
INR 5–10 Lakh depending on outlet size and format |
| Franchise Fee |
INR 2,00,000 |
| Royalty Fee |
5% of revenue |
- Investment covers outlet setup, equipment, interiors, initial inventory, and POS system
6. Space and Setup Requirements
- Outlet space ranges from 160–800 sq.ft depending on the location and model
- Suitable for urban locations, high-footfall areas, and food courts
- Kitchen equipment and preparation areas are designed for quick-service efficiency
- Staffing includes chefs, service personnel, and delivery coordinators if applicable
7. Training and Franchise Support
- Initial and ongoing training on operations, menu preparation, and customer service
- On-site support during launch and operational troubleshooting
- Guidance on inventory, supply chain, POS systems, and staff management
- Marketing support for local promotions and brand awareness campaigns
8. Revenue Model and ROI Factors
- Revenue streams include dine-in, takeaway, delivery, and catering services
- Pricing designed for urban fast-food consumers seeking value and flavor
- Efficient workflows and pre-portioned ingredients reduce operational costs and waste
- Expected payback period: 1–2 years, depending on location and customer traffic
9. Brand Background and Expansion
- Founded in 2022, franchising started in 2023
- Currently 20–50 outlets, with growth plans targeting urban and semi-urban markets
- Expansion strategy includes scalable outlet formats for different investment levels and delivery-focused kitchens
- Future initiatives include seasonal menus, cloud kitchen partnerships, and app-based customer engagement
10. What Makes This Franchise Different
- Focuses on Indian-style fried chicken with fusion dishes, differentiating from traditional fast-food chains
- Combines compact, scalable outlets with standardized operations for ease of management
- Innovative menu with seasonal and limited-time offerings encourages repeat visits
- Centralized training and supply reduce dependency on highly skilled labor
11. Key Advantages of the Franchise
- Access to the growing urban quick-service restaurant market
- Scalable outlet formats to match different investment levels
- Standardized operations reduce operational complexity
- Strong menu innovation keeps customer engagement high
- Comprehensive franchisor support including training, setup, and marketing
12. Who Should Consider This Franchise
- First-time entrepreneurs seeking entry into the food service sector
- Small to medium investors looking for high-demand, fast-turnover F&B opportunities
- Franchisees interested in urban quick-service restaurants with a fusion menu
- Operators looking for manageable, standardized workflows with franchisor guidance
14. Similar Franchise Opportunities
- Biryani By Kilo
- Wow! Momo
- Faasos
- Burger Singh
- The Belgian Waffle Co.
These comparable brands provide investors with additional insights into urban fast-food franchises with scalable formats and strong support systems.
Food & Beverage
Quick Service Restaurants
B2C
Owner-Operated
Individual/Family