| Brand Name | IBG Mart |
|---|---|
| Industry / Business Category | Other Business Services (B2B Wholesale) |
| Founded Year | 2014 |
| Franchise Started Year | 2015 |
| Total Franchise Outlets | 100–200 |
| Estimated Investment | INR 10,000 – 50,000 |
| Franchise Fee | Included in investment |
| Royalty Fee | 10% |
| Space Requirement | 20 Sq.ft |
| Staff Requirement | Small operational team for franchise administration |
| Expected Payback Period | Less than 1 year |
IBG Mart is an Indian B2B wholesale platform that connects manufacturers, distributors, and retailers. It offers bulk products across sectors including textiles, electronics, machinery, and packaging materials. The franchise targets entrepreneurs and small businesses seeking access to wholesale products and digital services to expand operations. This franchise falls under the broader e-commerce and business services category.
Customers engage with IBG Mart via online portals or offline franchise outlets. Franchisees facilitate access to wholesale products, assist in bulk purchasing, and provide digital marketing or operational support to small businesses. Revenue is generated through service commissions, membership or subscription fees, and performance-based charges tied to product transactions.
| Wholesale Products | Textiles, electronics, machinery, packaging materials, and more |
|---|---|
| Business Support Services | Assistance with business registration, loan facilitation, and machinery procurement |
| Digital Marketing Solutions | Lead generation, website design, and video marketing services for sellers |
| Logistics Support | Partnerships to manage shipment and delivery of products |
| Performance-Based Sales Packages | Customized promotional packages for seller growth |
Franchise partners operate as local facilitators for businesses and entrepreneurs. Responsibilities include onboarding clients, helping with bulk product procurement, managing seller-buyer interactions, and providing digital marketing or business advisory services. Franchisors provide operational protocols, technology platforms, marketing support, and training to ensure consistent service delivery.
| Estimated Investment | INR 10,000 – 50,000 |
|---|---|
| Franchise Fee | Included in initial investment |
| Setup Cost Components | Minimal infrastructure, digital platform access, small administrative team |
| Royalty / Ongoing Payments | 10% of transaction revenue or platform commission |
| Space Requirement | 20 Sq.ft; minimal space sufficient for administrative functions |
|---|---|
| Location Preferences | High-footfall commercial areas or home office setups for digital operations |
| Equipment Needs | Computers, internet access, and basic office furniture |
| Staffing Considerations | Small team to manage client interactions, digital orders, and local operations |
Revenue is generated through commissions on wholesale transactions, digital marketing services, and seller support packages. Customer demand is driven by SMEs, startups, and retailers seeking bulk procurement at competitive rates. The performance-based model allows franchisees to scale income with sales volume. Payback is expected in less than one year due to low setup costs.
| Established | 2014 |
|---|---|
| Franchising Commenced | 2015 |
| Franchise Network | 100–200 outlets |
| Geographic Markets | India-wide, focusing on urban commercial hubs |
| Expansion Strategy | Increase presence via small-scale, low-cost franchises to improve access for SMEs and entrepreneurs |
These franchises operate in digital wholesale, B2B e-commerce, and business support services, offering comparable opportunities for investors seeking similar low-cost, high-access models.
The total investment ranges from INR 10,000 to 50,000, covering platform access, minimal infrastructure, and operational setup for small-scale B2B service delivery.
Franchisees facilitate bulk procurement, manage client interactions, and provide digital marketing and business support services, leveraging the IBG Mart platform for B2B transactions.
A small office of approximately 20 Sq.ft is sufficient for administrative and client support functions.
Payback is typically under one year due to low initial costs and performance-based revenue models.
Investors can contact IBG Mart directly to access franchise application procedures, training, and operational support to launch their local B2B outlet. ## Similar Franchise Opportunities