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At a glance
2 Cr - 5 Cr
Investment Range
6 - 10
Franchise Count
2,001 - 5,000 sq.ft
Area Required
3 - 5 years
Payback Period
3
Years in Franchising

Etre Luxe Franchise

Franchise Quick Facts

Brand Name Etre Luxe
Industry / Business Category Home Decor & Furnishing / Luxury Kitchen Solutions
Founded Year 2004
Franchise Started Year 2022
Total Franchise Outlets 1–10
Estimated Investment INR 2 Cr – 5 Cr
Franchise Fee INR 1,000,000
Royalty Fee 45%
Space Requirement 3,000 – 3,500 Sq.ft
Staff Requirement Not specified
Expected Payback Period 3–4 Years

1. What is Etre Luxe?

Etre Luxe is a luxury interior and kitchen solutions brand operating in the home decor and furnishing sector. The company specializes in high-end kitchen designs, offering products and bespoke solutions in collaboration with Italian brands such as Lube Kitchen and Creo Kitchen. It serves homeowners, developers, and premium residential projects across India.

2. How the Business Works

Etre Luxe franchises operate as localized outlets providing luxury kitchen and interior solutions. Customers engage through personalized consultations, design planning, and project execution support. Revenue is generated from the sale of kitchen units, associated furnishings, and design services. Daily operations involve client interaction, design planning, procurement coordination, and project management.

3. Products or Services Offered

Luxury Kitchen Solutions Lube Kitchen and Creo Kitchen modular designs
Bespoke Interior Projects Customized kitchens and home interiors
Consultancy Services Design planning, project management, and installation
Developer and Residential Projects Large-scale design projects for developers and high-end residential clients

4. How the Franchise Model Works

Franchise partners operate a dedicated showroom and design center, providing consulting, sales, and installation services. The franchisee manages local operations, marketing, and client relationships, while Etre Luxe provides product access, design support, operational guidance, and marketing strategies. The franchisor ensures quality standards, brand consistency, and training for in-house staff.

5. Franchise Cost and Investment Overview

Estimated Investment INR 2 Cr – 5 Cr
Franchise Fee INR 1,000,000
Setup Cost Components Showroom space, display units, interior setups, staff recruitment, and operational infrastructure
Royalty / Ongoing Fees 45% of revenue

6. Space and Infrastructure Requirements

Space Requirement 3,000 – 3,500 Sq.ft for showroom and design center
Preferred Location Commercial or high-end residential areas with visibility and accessibility
Equipment and Setup Needs Display kitchens, interior design tools, administrative infrastructure
Staffing Requirements Designers, sales consultants, project managers, and installation staff

7. Training and Franchise Support

  • Operational training for showroom management and project execution
  • Marketing and promotional guidance for high-end clientele
  • Design support and access to international brand catalogs
  • Staff training for sales, client handling, and technical installations
  • Ongoing operational assistance to maintain service and design quality

8. Revenue Model and ROI Factors

Revenue is primarily generated from sales of luxury kitchen units, interior project services, and consultation fees. Customer demand is driven by high-end residential projects, developers, and discerning homeowners. Repeat revenue may arise from renovation projects and referrals. Payback is expected within 3–4 years, depending on project scale and regional market demand.

9. Brand History and Expansion

Established Year 2004 (as Gotus India P. Ltd.), rebranded 2014 as Etre Luxe
Franchise Commencement 2022
Current Franchise Outlets 1–10
Markets Served Pan-India with focus on luxury residential and developer projects
Expansion Plans Selective franchise growth in high-demand luxury markets, leveraging partnerships with Italian kitchen brands

10. Key Advantages of the Franchise Opportunity

  • Access to premium Italian kitchen brands (Lube and Creo Kitchen)
  • Established brand reputation in luxury interiors and home furnishing
  • Comprehensive design and operational support for franchise partners
  • Opportunity to serve high-value residential and developer projects
  • Scalable business model in the growing luxury home decor segment

11. Who Should Consider This Franchise

  • Entrepreneurs interested in luxury interiors and high-end kitchen solutions
  • Individuals or companies with experience in home decor, construction, or real estate
  • Investors with capital capacity for high-end projects and long-term ROI
  • Professionals seeking a premium franchise with strong brand association

13. Similar Franchise Opportunities

  • Godrej Interio – Premium home interiors and modular solutions
  • Häfele India – Kitchen and home hardware design solutions
  • EuroCrete Interiors – Luxury modular kitchens and interior projects
  • Spacewood Modular Kitchens – High-end modular kitchen solutions
  • Kitchen Kraft – Custom luxury kitchens and interior design services
Retail Home Decor & Furnishing B2C Owner-Operated Individual
Investment and financials
Cost overview
Investment range 2 Cr - 5 Cr
Franchise / Brand fee ₹10 Lakhs
Royalty / Commission 45%
Investment tier Premium
Area required 2,001 - 5,000 sq.ft
Staff required 2 - 6
Setup complexity Moderate
Business term 5 Years
Renewal available Yes
Returns outlook
Expected monthly revenue
On Inquiry
Revenue model Moderate
Business model B2C
Break-even
Capital payback 3 - 5 years
Capital sensitivity Very Low
Investor fit profile
Operations
Operation mode Owner-Operated
Location type Mall/High Street
Property required Mall/High Street
Home-based possible No
Can run part-time No
Primary customer Individual
Market characteristics
Seasonality Low
Recession resistance High
Digital integration High
Years in franchising 3 Years
Avg units / year
Ideal for
Ultra HNI Corporate conglomerate Family office
Franchise support
Provided by brand
Not provided by brand
Data not available
Tax System Inclusion
Franchise Manuals
Head Office Support
Field Assistance
Agreement Template
Marketing Co-op Fund
Training and agreement details
Training location
Information Not Available
Business term
5 Years
Renewal available
Yes
Brand strength
3 Years
Years Franchising
Avg Units / Year
2004
Founded
C
Brand Tier
C
Tier C — Startup brand with early market presence
A+Established AMature BGrowing CStartup
Startup
Forefind rank history
Current rank
#311
Retail category
2025
Based on Forefind scoring model
Licences and compliance
Required licences and registrations for operating this franchise in India. Requirements may vary by state and city tier.
Trade License
GST
Setup complexity:
Moderate

Frequently asked questions
Q What is the investment required for Etre Luxe franchise?

The total investment ranges from INR 2 Cr to 5 Cr, including a franchise fee of INR 1,000,000.

Q How does the Etre Luxe franchise business work?

Franchisees manage a showroom and design center, providing consulting, sales, and installation services while following the brand’s operational and design guidelines.

Q What space is required for the franchise?

A commercial space of 3,000–3,500 Sq.ft is recommended to accommodate showroom displays and client consultation areas.

Q How long does it take to recover the investment?

The expected payback period is 3–4 years, depending on local project scale and client acquisition.

Q How can investors apply for the franchise?

Investors can contact Etre Luxe to initiate the franchise onboarding process, receive operational training, and access brand and design support. ## 13. Similar Franchise Opportunities

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