Cleardekho Eyewear Franchise
Franchise Quick Facts
| Brand Name | Cleardekho Eyewear |
|---|---|
| Industry / Business Category | Optical Shop |
| Founded Year | 2016 |
| Franchise Started Year | 2016 |
| Total Franchise Outlets | 50–100 |
| Estimated Investment | INR 10,00,000 – 20,00,000 |
| Franchise Fee | INR 1,20,000 |
| Royalty Fee | 15% |
| Space Requirement | 200–300 Sq.ft |
| Staff Requirement | Managed by Cleardekho |
| Expected Payback Period | 2–3 Years |
1. What is Cleardekho Eyewear?
Cleardekho Eyewear is an affordable optical retail brand operating in the eyewear sector, offering prescription glasses, sunglasses, reading glasses, and contact lenses. The brand targets mass-market consumers across urban and small-town India, particularly within the INR 1,000–2,000 price range, and combines both offline retail stores and online ordering for a seamless customer experience.
2. How the Business Works
Cleardekho operates through franchised retail stores while managing all operational aspects centrally (Franchise Owned, Company Operated – FOCO model). Customers interact with the brand via physical outlets or online platforms. Revenue is generated through sales of eyewear products, accessories, and related services. The operational workflow includes stock delivery by the franchisor, in-store product display and sales, customer assistance, and after-sales service.
3. Products or Services Offered
| Prescription Eyeglasses | Affordable options for all age groups with standardized lens quality. |
|---|---|
| Sunglasses | Fashionable and functional eyewear for sun protection. |
| Reading Glasses | Low-cost, durable solutions for vision correction. |
| Contact Lenses | Branded lenses for vision correction and cosmetic use. |
| Eyewear Accessories | Cases, cleaning solutions, and lens care products. |
4. How the Franchise Model Works
Franchisees operate under the FOCO model, where Cleardekho manages day-to-day operations, including stock, staff training, marketing, and customer service. The franchise partner primarily invests in the setup and benefits from exclusive territorial rights and standardized operational systems. The franchisor handles location selection, store setup, and ongoing operational oversight to maintain consistent service and brand quality.
5. Franchise Cost and Investment Overview
| Estimated Investment | INR 10,00,000 – 20,00,000 |
|---|---|
| Franchise Fee | INR 1,20,000 |
| Royalty | 15% of revenue |
| Setup Costs | Include outlet infrastructure, initial inventory, and minor equipment. |
| Investment Structure | Inventory-light model with buy-back facility to reduce financial risk. |
6. Space and Infrastructure Requirements
| Space Requirement | 200–300 Sq.ft per outlet |
|---|---|
| Preferred Location | High-footfall areas in Tier 2 and Tier 3 cities or urban neighborhoods. |
| Equipment / Setup Needs | Display racks, POS systems, seating areas, and storage for eyewear inventory. |
| Staffing | Fully managed by Cleardekho, including hiring and training. |
7. Training and Franchise Support
- Complete operational management by franchisor (FOCO model).
- Marketing campaigns and promotional support handled centrally.
- Location assistance, store setup, and interior design guidance.
- Product and customer service training for in-store staff.
8. Revenue Model and ROI Factors
Revenue is generated through the retail sale of eyewear products and accessories. Key drivers include repeat purchases, high-margin products, and the affordability-driven mass-market strategy. Minimal operational involvement reduces franchisee overhead. With structured pricing and centralized support, the expected payback period is 2–3 years.
9. Brand History and Expansion
| Established Year | 2016 |
|---|---|
| Franchise Started Year | 2016 |
| Franchise Network | 50–100 outlets across 10 states and 20 cities |
| Expansion Focus | Tier 2 and Tier 3 cities with high demand for affordable eyewear, along with urban neighborhoods to strengthen brand presence. |
10. Key Advantages of the Franchise Opportunity
- Standardized operations reduce operational risk for franchisees.
- Inventory-light model with buy-back facility minimizes financial exposure.
- Access to established brand and marketing support.
- Mass-market demand with affordable pricing strategy.
- Centralized staff management and training.
11. Who Should Consider This Franchise
- First-time business owners seeking low-risk investment opportunities.
- Investors interested in the retail and healthcare-adjacent sector.
- Entrepreneurs targeting Tier 2/3 cities or urban neighborhoods with growing middle-class populations.
- Individuals looking for a hands-off operational model with structured franchisor support.
Similar Franchise Opportunities
1. Lenskart – Organized optical retail chain with online/offline integration.
2. Vision Express – International eyewear franchise with retail stores in India.
3. GKB Opticals – Budget and mid-range eyewear retail chain.
4. Titan Eyeplus – Full-service eyewear retail brand with premium and affordable segments.
What is the investment required for Cleardekho Eyewear franchise?
Initial investment ranges from INR 10,00,000 to 20,00,000, covering outlet setup, inventory, and franchise fee.
How does the Cleardekho franchise business work?
The FOCO model ensures the franchisor manages operations, staff, inventory, and marketing, while the franchisee provides capital and receives returns from sales.
What space is required for the franchise?
Outlets require 200–300 Sq.ft for display, customer interaction, and storage.
How long does it take to recover the investment?
The typical payback period is 2–3 years, depending on location and sales volume.
How can investors apply for the franchise?
Interested investors contact Cleardekho to finalize agreements, outlet location, and onboarding into the operational system. ### Similar Franchise Opportunities
