Broastkhan Franchise
Franchise Quick Facts
| Brand Name | Broastkhan |
|---|---|
| Industry | Food & Beverage |
| Business Category | Quick Service Restaurant / Casual Dining |
| Founded Year | 2013 |
| Franchise Started | 2023 |
| Total Franchise Outlets | 1–10 |
| Estimated Investment | INR 30–50 Lakhs |
| Franchise Fee | INR 5 Lakhs |
| Royalty Fee | 7% |
| Space Requirement | 1200–1400 sq. ft. |
| Expected Payback Period | Around 2 Years |
1. What is Broastkhan?
Broastkhan is a restaurant brand operating in the quick service and casual dining segment, specializing in Middle Eastern-inspired food such as broasted chicken, shawarma, and related cuisine. The business caters to customers looking for international flavors combined with fast-service dining formats.
The franchise represents a food service model focused on themed cuisine with a diversified menu offering.
2. How the Business Works
The business operates through dine-in and takeaway restaurant outlets designed to serve a mix of quick meals and casual dining experiences.
Operational workflow includes:
- Customer walk-ins or online food orders
- Order placement at the counter or via delivery platforms
- Preparation of dishes using standardized recipes
- Service through dine-in, takeaway, or delivery
- Continuous operations throughout peak dining hours
Revenue is generated through food and beverage sales across multiple service channels.
3. Products or Services Offered
Franchise outlets offer a menu centered on Middle Eastern and complementary cuisines:
Core Offerings
- Broasted fried chicken
- Shawarma wraps and platters
- Falafel and vegetarian options
Extended Menu
- Multi-cuisine dishes to cater to wider audiences
- Meal combos for individuals and families
Dining Formats
- Dine-in services
- Takeaway orders
- Online delivery integration
The menu is structured to appeal to both niche cuisine lovers and general fast-food consumers.
4. How the Franchise Model Works
The franchise operates as a restaurant outlet following standardized brand processes.
Franchisee Role
- Set up and manage the restaurant outlet
- Handle kitchen operations and staff management
- Maintain food quality and service standards
- Execute local marketing and customer engagement
Franchisor Role
- Provide recipes, menu structure, and operational systems
- Offer training for kitchen and service staff
- Support branding and marketing
- Assist with setup and business operations
The model enables replication of a tested restaurant format across locations.
5. Franchise Cost and Investment Overview
The franchise requires a mid-to-high investment typical of casual dining formats.
Cost Structure
- Total investment: INR 30–50 Lakhs
- Franchise fee: INR 5 Lakhs
- Royalty: 7% of sales
Investment components typically include:
- Kitchen equipment and setup
- Interior design and seating arrangements
- Initial inventory and raw materials
- Staffing and operational costs
- Marketing and launch expenses
The investment reflects the scale and format of the restaurant.
6. Space and Infrastructure Requirements
The franchise requires a full-service restaurant setup.
Requirements
- Area: 1200–1400 sq. ft.
- Location: High footfall commercial areas or food hubs
- Infrastructure:
- Fully equipped kitchen
- Dining area with seating
- Service and billing counters
- Staffing:
- Kitchen staff
- Service team
- Management personnel
The setup supports both dine-in and delivery operations.
7. Training and Franchise Support
Franchise partners receive operational and business support.
Support Includes
- Training in food preparation and kitchen operations
- Standard operating procedures for consistency
- Marketing and branding assistance
- Ongoing operational guidance
These systems help maintain quality and efficiency across outlets.
8. Revenue Model and ROI Factors
Revenue is generated through food sales and customer volume.
Key Revenue Drivers
- Dine-in and takeaway orders
- Online delivery platforms
- Average order value and combo sales
- Repeat customers and brand loyalty
ROI Indicators
- Expected payback period: around 2 years
Profitability depends on location performance, cost management, and customer demand.
9. Brand History and Expansion
The brand was established in 2013 and has over a decade of operational experience in the food service sector. It entered franchising in 2023 to expand its presence across new markets.
Expansion is focused on replicating its restaurant model in multiple locations.
10. Key Advantages of the Franchise
- Established concept with operational experience
- Unique positioning in Middle Eastern cuisine segment
- Proven restaurant model with scalability
- Multiple revenue streams including dine-in and delivery
- Structured training and operational support
- Growing demand for international cuisine formats
What is the investment required for Broastkhan franchise?
The investment typically ranges between INR 30–50 Lakhs, including setup, equipment, and operational costs, along with a franchise fee of INR 5 Lakhs.
How does the Broastkhan franchise business work?
The franchise operates as a restaurant offering Middle Eastern and multi-cuisine dishes. Revenue is generated through dine-in, takeaway, and delivery orders.
What space is required for this franchise?
A space of 1200 to 1400 sq. ft. is required to accommodate kitchen operations and dining areas.
How long does it take to recover the investment?
The expected payback period is approximately 2 years, depending on location and operational performance.
How can investors apply for the franchise?
Interested investors can connect with the brand to evaluate investment readiness, location suitability, and onboarding requirements.
