Ausaun Electro Commerce Private Limited Franchise

Brand Information Snapshot

1. What is Ausaun Electro Commerce Private Limited?

Ausaun Electro Commerce Private Limited is a franchise-based electronics retail and distribution business operating in the mobile accessories and computer peripherals segment, offering a wide range of consumer electronic accessories through physical stores and supply networks.

The business serves individual consumers and resellers looking for mobile accessories, audio products, and related electronic items.

2. How the Business Works

The business operates through retail outlets and supply-based distribution.

Typical workflow includes:

• Customers visit the store to purchase electronic accessories
• Products are displayed across multiple categories for direct sale
• Franchise outlets maintain inventory supplied through centralized sourcing
• Sales are processed at the retail level
• Additional revenue may be generated through bulk or wholesale transactions

Daily operations focus on inventory management, customer handling, and product turnover.

3. Products or Services Offered

The business offers a wide range of electronic accessories.

Mobile Accessories

• Mobile covers
• Chargers
• Tempered glass screen protectors

Audio and Electronic Products

• Earphones, headphones, and speakers from established brands

Computer Peripherals

• Accessories related to computing devices

Camera Accessories

• Supporting products for photography equipment

The product mix is designed to cover high-demand consumer electronics accessories.

4. How the Franchise Model Works

The franchise model is structured around retail outlets supported by centralized product supply.

Key elements include:

• Franchise partners set up and operate retail stores
• The outlet sells a variety of electronic accessories sourced from multiple brands
• Franchisees manage sales, staff, and day-to-day store operations
• The franchisor provides access to product inventory and supply chain support
• Standardized sourcing ensures consistent product availability

The model combines retail sales with distribution support.

5. Franchise Cost and Investment Overview

The estimated investment required to start an Ausaun Electro Commerce franchise ranges between INR 5 lakh and INR 10 lakh.

Cost components include

• Franchise/brand fee of approximately INR 50,000
• Store setup and display infrastructure
• Initial inventory procurement
• Working capital for operations

A royalty fee of approximately 2% is applicable.

6. Space and Infrastructure Requirements

The business requires a retail store setup suitable for electronics display.

Space Requirements

• Not specified

Preferred Locations

• High footfall retail areas such as markets, malls, or commercial zones

Infrastructure Needs

• Display racks and counters
• Storage for inventory
• Billing and inventory management systems

Staffing

• Sales staff for customer assistance

7. Training and Franchise Support

Franchise partners receive support to operate the retail business.

Support areas include:

• Assistance with inventory sourcing and product supply
• Guidance on store operations and product display
• Support in managing sales and customer service

These systems help franchise partners maintain consistent operations.

8. Revenue Model and ROI Factors

Revenue is generated through retail and wholesale sales of electronic accessories.

Key revenue drivers

• High demand for mobile and electronic accessories
• Frequent replacement cycle of products such as chargers and covers
• Sales of branded audio and electronic items
• Bulk sales opportunities

ROI considerations

• Estimated payback period of 1 to 2 years
• Profitability influenced by inventory turnover and pricing
• Location and product variety impact sales performance

9. Brand History and Expansion

The business was established in 2017 and operates from Delhi.

• The company has multiple physical retail outlets
• It also operates an e-commerce platform
• Franchise expansion is focused on extending retail presence across locations

10. Key Advantages of the Franchise

• High-demand product category with frequent purchases
• Wide product range covering multiple electronic accessory segments
• Combination of retail and wholesale revenue opportunities
• Low royalty structure compared to many retail franchises
• Scalable model across urban and semi-urban markets
• Centralized supply support for franchise partners

Franchise Investment Snapshot