Chaishotz Franchise

Franchise Quick Facts

1. What is Chaishotz?

Chaishotz is a tea café concept that combines traditional Indian chai offerings with a modern café environment. It operates in the tea and coffee segment, serving beverages and snacks to customers seeking a social, casual, and experience-driven café setting.

The franchise represents a contemporary tea café model designed to attract younger audiences while maintaining familiarity with traditional tea consumption.

2. How the Business Works

The business follows a café-style service model with dine-in and takeaway options.

Customers visit the outlet to purchase chai and snack items, which are prepared on-site using standardized processes. The environment encourages both quick visits and longer stays, supporting repeat customer engagement.

Revenue is generated through:

• Sale of chai and specialty beverages
• Snack and light food purchases
• Combo offerings increasing average order value
• Repeat visits driven by café experience

The model relies on consistent footfall and customer retention.

3. Products or Services Offered

Beverage Offerings

• Traditional chai variants (masala, ginger, cardamom-based)
• Specialty chai options (saffron, herbal, and fusion blends)
• Cold chai and experimental beverage formats

Food Menu

• Street-style snacks and café items
• Light meals and quick-serve food options

Experience Elements

• Café ambiance designed for social interaction
• Event-based engagement such as live sessions or community activities

The product mix combines beverages, food, and experience-driven elements.

4. How the Franchise Model Works

The Chaishotz franchise operates as a standardized café outlet managed by individual partners.

Role of Franchise Partner

• Invest in outlet setup and operations
• Manage staff, inventory, and customer service
• Ensure adherence to brand guidelines and quality standards

Operational Model

• Standardized menu and preparation processes
• Defined service workflow for consistency
• Flexibility to adapt offerings based on local demand

Franchisor Role

• Provides brand identity and operational framework
• Supports setup and launch
• Offers training, marketing guidance, and ongoing assistance

This model allows franchisees to operate a café with structured processes and support.

5. Franchise Cost and Investment Overview

The estimated investment required to start a Chaishotz franchise ranges between INR 5 lakh and 10 lakh.

Investment Components

• Interior setup and café design
• Kitchen and beverage equipment
• Initial inventory and raw materials
• Branding and signage

Ongoing Costs

• Staff salaries
• Inventory replenishment
• Rent and utilities
• Operational expenses

The investment reflects a compact to mid-sized café setup.

6. Space and Infrastructure Requirements

Space Requirement

• 200 to 500 sq. ft.

Location Suitability

• High footfall commercial areas
• College zones and office clusters
• Urban retail streets and residential neighborhoods

Infrastructure Needs

• Tea and beverage preparation area
• Kitchen setup for snacks
• Seating arrangement for customers
• Billing and service counters

Staffing

• Typically 3–6 staff members

The format is suitable for compact café spaces with moderate seating.

7. Training and Franchise Support

Franchise partners receive operational and business support.

Training Includes

• Beverage and food preparation
• Customer service and hygiene standards
• Store management and daily operations

Setup Support

• Store layout and design guidance
• Equipment selection assistance
• Launch support

Ongoing Support

• Marketing and promotional guidance
• Operational assistance
• Menu updates and product development

These systems help ensure consistency across franchise outlets.

8. Revenue Model and ROI Factors

Revenue Streams

• Chai and beverage sales
• Snack and food purchases
• Combo offerings increasing order value

Demand Drivers

• High frequency of tea consumption
• Café culture among younger demographics
• Social and group visits

Cost Considerations

• Raw material and ingredient costs
• Staffing and operational expenses
• Rent and overhead costs

Payback Period

• Estimated return on investment within 1–2 years, depending on location and operational performance

Profitability depends on customer footfall and cost efficiency.

9. Brand History and Expansion

Chaishotz was established in 2025 with a focus on blending traditional tea culture with modern café experiences. Franchising began in the same year as part of its expansion strategy.

The brand currently operates a small number of outlets (1–10), indicating early-stage expansion with potential for growth.

10. Key Advantages of the Franchise

• Combination of traditional chai and modern café experience
• Compact investment suitable for urban locations
• Strong appeal among younger and social customer segments
• Repeat customer potential driven by beverage consumption
• Experience-driven model supporting customer engagement
• Scalable concept adaptable to different markets

11. Investor Questions

What is the investment required for Chaishotz franchise?

The estimated investment ranges from INR 5 lakh to 10 lakh, depending on setup and location.

How does the Chaishotz franchise business work?

The business operates as a tea café generating revenue through beverage sales, snack offerings, and repeat customer visits.

What space is required for this franchise?

A space of approximately 200 to 500 sq. ft. is required to set up the café.

How long does it take to recover the investment?

The expected payback period is around 1 to 2 years, depending on sales performance and cost management.

How can investors apply for the franchise?

Interested individuals can apply through the brand’s official franchise enquiry channels and complete the onboarding process.