Asav Automotive Franchise

Franchise Quick Facts

1. What is Asav Automotive?

Asav Automotive is an electric vehicle franchise operating in the EV manufacturing and distribution sector, offering electric two-wheelers and three-wheelers through dealership-based outlets.

The business focuses on providing battery-powered mobility solutions for urban and semi-urban transportation, targeting individual riders, delivery operators, and small transport businesses.

2. How the Business Works

The business operates as a dealership model for electric vehicles.

Customers visit the outlet to explore, test, and purchase electric scooters, bikes, or three-wheelers. The franchise manages customer inquiries, facilitates sales, and coordinates delivery. After-sales support may include service coordination and spare parts assistance.

Daily operations involve vehicle display, customer engagement, order processing, and inventory management. Revenue is generated through vehicle sales and may include additional income from accessories and service-related activities.

Demand is influenced by rising fuel costs, urban mobility needs, and increased adoption of electric vehicles.

3. Products or Services Offered

Franchise outlets offer electric mobility products designed for different use cases.

Core Product Categories

• Electric scooters for daily commuting
• Electric bikes for higher performance usage
• Electric three-wheelers for passenger and cargo transport

Product Features

• Battery-powered vehicles (lead-acid and lithium options)
• Designed for urban and short-distance travel
• Configurations focused on efficiency, durability, and usability

Additional Services

• Basic after-sales support coordination
• Spare parts and service assistance
• Customer guidance on vehicle usage

4. How the Franchise Model Works

The franchise model is structured around dealership operations supported by centralized manufacturing and supply.

Franchise Partner Role

• Set up and manage the dealership outlet
• Promote and sell electric vehicles locally
• Handle customer inquiries and sales conversion
• Coordinate delivery and basic after-sales support

Franchisor Role

• Manufacture and supply vehicles
• Provide product specifications and pricing structure
• Support dealership setup and branding
• Offer operational and technical guidance

The franchisee acts as a regional sales and distribution point within the EV network.

5. Franchise Cost and Investment Overview

The investment requirement reflects a mid-range EV dealership setup.

Estimated Investment: INR 5 Lakh – 10 Lakh

Cost Components Include

• Showroom setup and branding
• Initial vehicle inventory or booking capital
• Working capital for operations
• Basic tools and service equipment

Details regarding franchise fee and royalty are not specified. Investment varies depending on location and inventory scale.

6. Space and Infrastructure Requirements

The business requires a dedicated showroom for vehicle display and customer interaction.

Space Requirement: 1000 – 1500 sq. ft.

Preferred Locations

• High-visibility road-facing commercial areas
• Urban and semi-urban transport hubs
• Markets with growing EV adoption

Infrastructure Needs

• Vehicle display area
• Customer interaction and sales desk
• Storage for vehicles and spare parts
• Basic service or inspection space

Staffing Requirements

• Sales executives
• Technical or service support staff

7. Training and Franchise Support

Franchise partners receive support for sales and operational setup.

Support Areas Include

• Product training and technical knowledge
• Dealership setup guidance
• Sales process and customer handling training
• Ongoing operational and supply support

These systems help franchisees manage both sales and customer engagement effectively.

8. Revenue Model and ROI Factors

Revenue is primarily generated through vehicle sales.

Key Revenue Drivers

• Increasing demand for electric mobility
• Sales of two-wheelers and three-wheelers
• Fleet purchases by small businesses
• Repeat purchases and referrals

ROI Considerations

• Local demand for EVs
• Pricing and dealership margins
• Inventory turnover
• After-sales engagement

Estimated Payback Period: 1 – 2 Years

Returns depend on sales volume and regional EV adoption.

9. Brand History and Expansion

The company was established in 2022 and entered the electric vehicle market with a focus on two- and three-wheeler segments.

Franchising began in the same year, with expansion through dealership networks across multiple regions. The brand is in a growth phase, aligned with the increasing adoption of electric mobility solutions.

10. Key Advantages of the Franchise

• Operates in the expanding electric vehicle sector
• Product range covering personal and commercial mobility
• Growing demand driven by fuel cost and sustainability trends
• Scalable dealership model
• Opportunity to serve both individual and business customers
• Supported by centralized manufacturing and supply

Similar Franchise Opportunities

Investors evaluating electric vehicle dealership opportunities may also consider:

• Okinawa Autotech
• Hero Electric
• Ampere Electric
• Mahindra Electric
• Kinetic Green

These brands operate in similar EV segments and are commonly evaluated alongside emerging electric vehicle franchise opportunities.