Hariom Electronics Franchise
Franchise Quick Facts
| Brand Name | Hariom Electronics |
|---|---|
| Industry / Business Category | Consumer Electronics, IT Products, Mobile Devices |
| Founded Year | 1984 |
| Franchise Started Year | 2019 |
| Total Franchise Outlets | 20 – 50 |
| Estimated Investment | INR 50 Lakh – 1 Cr |
| Franchise Fee | INR 20,00,000 |
| Royalty Fee | 10% |
| Space Requirement | 2000 – 2200 Sq.ft |
| Staff Requirement | Sales personnel, technical support, management staff |
| Expected Payback Period | 1 – 2 Years |
1. What is Hariom Electronics?
Hariom Electronics is a consumer electronics retail brand operating in India, offering a range of household electronics, IT products, and mobile devices. It targets individual and family consumers seeking reliable electronics solutions. The franchise falls under the broader retail and electronics franchise category, combining in-store sales, service support, and product expertise.
2. How the Business Works
| Customer Interaction | Customers visit outlets to browse, purchase, and receive product support. |
|---|---|
| Product Delivery | Products are stocked in-store and delivered directly to customers, with additional after-sales service. |
| Operational Workflow | Franchisees manage inventory, sales transactions, customer inquiries, and service scheduling. |
| Revenue Generation | Income derives from product sales, service packages, and accessory sales, with additional gains from brand-recognized marketing and footfall. |
3. Products or Services Offered
| Consumer Electronics | Televisions, home appliances, audio systems, and other household electronics. |
|---|---|
| IT Products | Laptops, desktops, peripherals, and accessories. |
| Mobile Devices | Smartphones, tablets, and related accessories. |
| Support Services | Product installation, troubleshooting, and after-sales service packages. |
4. Franchise Structure and Operating Model
| Role of Franchise Partner | Operate an outlet under Hariom Electronics branding, manage staff, sales, and service delivery. |
|---|---|
| Franchise Owner Responsibilities | Ensure compliance with product quality, brand standards, customer service, and operational efficiency. |
| Interaction with Franchisor | Receive support for inventory sourcing, marketing, operations, and staff training. |
| Operational Expectations | Maintain consistent sales experience, timely after-sales support, and reporting to the brand management system. |
5. Franchise Cost and Investment
| Estimated Investment | INR 50 Lakh – 1 Cr including store setup, inventory, and initial working capital. |
|---|---|
| Franchise Fee | INR 20,00,000 for brand licensing and initial operational support. |
| Setup Cost Components | Outlet lease, interior setup, display and technical equipment, initial stock, and staff hiring. |
| Royalty / Ongoing Fees | 10% of revenue covering ongoing support, marketing, and brand management. |
6. Space and Setup Requirements
| Space Requirement | 2000 – 2200 Sq.ft, suitable for display areas, customer service counters, and inventory storage. |
|---|---|
| Preferred Locations | High-footfall retail centers, electronics-focused districts, and urban neighborhoods. |
| Equipment Needs | Display shelves, counters, point-of-sale systems, service tools, and demonstration areas. |
| Staffing Requirements | Sales representatives, technical support personnel, and management staff to oversee daily operations. |
7. Training and Franchise Support
| Operational Training | Staff training on product knowledge, sales techniques, and after-sales service. |
|---|---|
| Store Setup Assistance | Guidance on layout, inventory stocking, and operational workflows. |
| Marketing Support | Access to brand campaigns, digital marketing resources, and promotional materials. |
| Ongoing Assistance | Inventory planning, operational audits, sales performance tracking, and customer service guidance. |
8. Revenue Model and ROI Factors
| Pricing Model | Retail pricing for electronics, IT devices, and accessories. |
|---|---|
| Customer Demand Drivers | Household electronics upgrades, seasonal sales, technology trends, and mobile device releases. |
| Repeat Purchase Potential | Strong for recurring electronics needs, upgrades, and accessory purchases. |
| Operational Cost Considerations | Staff salaries, rent, inventory procurement, utilities, and marketing. |
| Expected Payback Period | 1 – 2 years based on outlet performance and market demand. |
9. Brand History and Expansion
| Established Year | 1984 |
|---|---|
| Franchise Launch | 2019 |
| Current Outlets | 20 – 50 franchises across India |
| Geographic Markets | Primarily urban and semi-urban centers with growing electronics demand |
| Expansion Strategy | Increase retail footprint through franchising while maintaining service quality and brand standards. |
10. What Makes This Franchise Different
Hariom Electronics combines multi-brand consumer electronics, IT products, and mobile devices under one retail network, offering both product sales and technical support. Unlike single-product stores, this franchise provides a comprehensive electronics solution, enhancing customer convenience, repeat business, and operational efficiency.
11. Key Advantages of the Franchise
- Diversified product portfolio across electronics, IT, and mobile devices
- Established brand recognition and customer trust
- Integrated after-sales and technical support systems
- Scalable urban and semi-urban retail model
- Strong marketing and operational guidance from the franchisor
12. Who Should Consider This Franchise
- Entrepreneurs with experience in retail or consumer electronics
- Investors looking for a diversified revenue model in electronics and IT products
- Individuals seeking urban or high-footfall retail operations
- Franchisees aiming to leverage a recognized brand and operational support
Similar Franchise Opportunities
- Croma
- Reliance Digital
- Vijay Sales
- Ezone
- Poorvika Mobiles
These brands provide comparable franchise opportunities in the Indian consumer electronics and IT retail sector.
Accepting franchise applications in 34 states & UTs
What is the investment required for Hariom Electronics franchise?
Investment ranges from INR 50 Lakh – 1 Cr depending on outlet size and inventory needs, covering store setup, initial stock, and operational costs.
How does the Hariom Electronics franchise business operate?
Franchisees manage retail outlets under brand guidelines, including sales, inventory management, technical support, and customer service, with franchisor-provided marketing and operational assistance.
What space is required for the franchise?
Outlets require 2000 – 2200 Sq.ft for product displays, customer areas, and service zones, optimized for electronics retail.
How long does it take to recover the investment?
The expected payback period is 1 – 2 years, influenced by sales volume, market location, and operational efficiency.
How can investors apply for the franchise?
Interested investors can contact Hariom Electronics to review location feasibility, franchise terms, operational support, and initiate setup procedures. ### Similar Franchise Opportunities
